PEOPLE ON THE MOVE – July
Mindy Mackenzie, Beautycounter
Board Director Mindy Mackenzie has been named Interim CEO of Beautycounter. Mackenzie most recently served as partner and chief performance officer at Carlyle, and before that, was senior advisor at McKinsey and global head of strategy, M&A, and human resources at Jim Beam. She specializes in building strong leadership teams.
Roberto Marques, Beautycounter
Beautycounter has appointed Roberto Marques as chair of the board of directors to build on the company’s mission and drive sustainable and profitable growth. The former executive chair and group CEO of Natura & Co. had held numerous senior leadership roles at Johnson & Johnson and Mondelez International for over 30 years before Natura.
Nicole Malozi, Beautycounter
Beautycounter has hired Nicole Malozi as chief financial officer. Malozi comes to Beautycounter with extensive executive finance experience at large consumer brands, including Tatcha, Nike and DFS Group Limited. She has over 18 years’ experience in areas such as financial, planning and analysis, forecasting, and new business development.
Anna Malmhake, Oriflame
Anna Malmhake has been named CEO and president of Oriflame. Malmhake, who joined Oriflame as a board member in 2014, has extensive leadership experience in several global consumer goods companies. She started her career at Procter & Gamble and went on to Coca-Cola, Motorola, and the Absolut Co. Recently, she was at Activision Blizzard.
Danny Lee, DSA
The Direct Selling Association (DSA) Board of Directors has elected 4Life President and CEO Danny Lee as chairman by unanimous vote. As DSA chairman, Lee will represent the collective interests of more than 125 member companies in the U.S. and Puerto Rico. Outgoing chairman was Kevin Guest of USANA.
Kevin Herbert, Nature’s Sunshine
Nature’s Sunshine has named Kevin Herbert as executive vice president and president of North America. Herbert has over 25 years of global experience at the executive and senior level working with consumer goods companies, such as Samsung, Borden, and Hain Celestial. Most recently, he was a general manager of natural specialty at Crossmark.
Mari Loli Sánchez Cano, Betterware
Betterware de México has appointed Mari Loli Sánchez Cano to its board of directors. Sánchez Cano has extensive experience in direct selling, having joined Jafra Mexico in 1991. She is now president and CEO of the company, which was acquired by Betterware in 2022. She has also served in sales and communication.
Dave Paulus, Bee’s Knees
Bee’s Knees Wellness has named Dave Paulus as CEO. Before joining the company, Paulus spent 19 years as a member of Merkle’s executive leadership team. His background includes over 30 years serving as a leader in the consumer marketing, digital, and data and analytics space.
Nicole Reichart, Bee’s Knees
Nicole Reichart has been hired as vice president of sales and business development at Bee’s Knees Wellness. Reichart has over 20 years of experience in the wellness and fitness realm, having worked with Equinox fitness club and SlimGenics. She has also operated her own direct sales business with companies such as Modere.
Frederic Billon, Seldia
Seldia, the European Direct Selling Association, has appointed Frederic Billon as vice president. Billon has been CEO of Justfrance since 2018 and is general delegate of the Fédération de la Vente Directe (FVD), the French Direct Selling Association. He started his career in the Dominican Republic and has worked with Naturalforme.
Sarah Henning, Utility Warehouse
U.K.-based Utility Warehouse (UW) has hired Sarah Henning as its new energy director. Hennings has an extensive background in the energy sector and joins Utility Warehouse after previously serving as commercial director at Hastings Direct. Before that, she was commercial finance director at OVO and chief commercial officer at Tonik Energy.
Jeff Weisberg, Stemtech
Jeff Weisberg has joined Stemtech as director of new business development. Weisberg has spent over 23 years in direct sales coaching and training, as well as working as a company consultant. He also runs his own businesses, including Daddy Works From Home. Now, he will be responsible for training sessions for Stemtech’s field.
Stefan Kassing, iGenius
Stefan Kassing has been hired as director of global education at iGenius. With his new role, Kassing will be responsible for developing and implementing the global education strategy for the company covering the financial market. He will also be involved in designing and delivering internal training and development programs for iGenius’ educators.